Global power, influence and perception in the 21st century
The concept of soft power – coined by Joseph Nye, a Fellow of the British Academy – is today a subject of considerable debate, as governments at home and abroad seek to exploit their ‘soft power assets’ in furthering their foreign policy objectives. In March 2014, the British Academy published a report on ‘The Art of Attraction: Soft Power and the UK’s Role in the World’. And on 24 June 2014 the Academy hosted a panel discussion on the
subject of ‘Global power, influence and perception in the 21st century’. This article is an edited version of remarks made on that occasion by Professor Sir Adam Roberts (President of the British Academy, 2009-2013).
• Adam Roberts
The whole article can be downloaded as a PDF file.